This ex-accountant made the best recipe site on the internet? Cook Well gets Roasted, gently 🥘

Playback speed

Share post at current time

Share from 0:00

0:00

Transcript

This ex-accountant made the best recipe site on the internet? Cook Well gets Roasted, gently 🥘

You all know the pain — you google a recipe and find a bunch of long-winded SEO-optimized foodie blog articles that may have a decent recipe buried somewhere under all the keywords and ads.

John McTavish

Feb 15, 2024

Transcript

It sucks, but that's what it takes to stay up top on google.

Thanks to Ethan Chlebowski we now have a better option — CookWell.com

Directories and info-products are having a bit of a moment, and I think Cook Well is a fabulous example that other founders and creators can learn from.

Here's why:

• You land on the page and the recipes are right there, product-led in a way.

• The v1 is hella comprehensive, definitely not an MVP but a full, organized resource.

• You learn while using the product.

So enjoy this fresh roast of CookWell and check out the product next time you need inspiration in the kitchen.